/* Design tokens: "quiet analyst's desk on warm paper" (style-reference.md) */
:root{
  --canvas:#fafaf9; --card:#ffffff; --hairline:#e8e6e5; --border-muted:#d6d3d1;
  --text-helper:#a8a29e; --text-body:#78716c; --text-head:#0c0a09; --inverted:#1c1917;
  --accent:#3ba6f1; --accent-strong:#3398e1; --accent-wash:#c1e1f7;
  --rag-red:#c98b84; --rag-amber:#d2b07a; --rag-green:#8fb59a; --rag-grey:#c4bfbb; /* muted, dots only */
  --r-card:10px; --r-feature:16px; --r-input:6px; --r-pill:9999px; --r-hl:4px;
  --shadow-card:rgba(0,0,0,.05) 0 4px 16px; --shadow-float:rgba(17,12,46,.12) 0 12px 45px;
  --font-head:"Inter Tight","Inter",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --font-body:"Inter",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --space:4px; --gap-section:96px; --pad-card:24px; --maxw:1200px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--canvas);color:var(--text-body);font:400 14px/1.64 var(--font-body);-webkit-font-smoothing:antialiased}
h1,h2,h3,h4{font-family:var(--font-head);font-weight:400;color:var(--text-head);margin:0 0 calc(var(--space)*3)}
h1{font-size:52px;line-height:1.12;letter-spacing:-.021em}
h2{font-size:32px;line-height:1.25;letter-spacing:-.025em}
h3{font-size:20px;line-height:1.35;letter-spacing:-.01em}
h4{font-size:18px}
p{margin:0 0 calc(var(--space)*3)}
a{color:var(--accent-strong);text-decoration:none}a:hover{text-decoration:underline}
strong{color:var(--text-head);font-weight:500}
code,pre{font-family:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:12.5px}
code{background:var(--canvas);border:1px solid var(--hairline);border-radius:4px;padding:1px 6px;color:var(--text-head)}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 calc(var(--space)*6)}
.lead{font-size:16px;line-height:1.69;max-width:40em}
.small{font-size:12.5px}.muted{color:var(--text-helper)}
.eyebrow{font-size:12.5px;color:var(--text-helper);margin-bottom:calc(var(--space)*2)}
/* the one highlighted phrase per headline */
.hl{color:var(--accent-strong);background:var(--accent-wash);padding:2px 8px;border-radius:var(--r-hl)}
/* nav */
.nav{background:var(--canvas);border-bottom:1px solid var(--hairline);position:sticky;top:0;z-index:5}
.nav-in{display:flex;align-items:center;justify-content:space-between;height:64px;gap:24px}
.logo{font-family:var(--font-head);font-size:18px;color:var(--text-head);letter-spacing:-.02em}
.logo:hover{text-decoration:none}
.nav-links{display:flex;gap:24px}.nav-links a{font-size:14px;color:var(--text-body)}.nav-links a:hover{color:var(--text-head);text-decoration:none}
/* buttons: pill */
.btn{display:inline-flex;align-items:center;gap:8px;border-radius:var(--r-pill);padding:8px 16px;font:500 14px/1.4 var(--font-body);cursor:pointer;border:1px solid transparent}
.btn:hover{text-decoration:none}
.btn-primary{background:var(--accent);border-color:var(--accent-strong);color:#fff}
.btn-primary:disabled{opacity:.5;cursor:not-allowed}
.btn-soon,.btn-soon:disabled{background:transparent;border-color:var(--hairline);color:#a8a29e;cursor:not-allowed;opacity:1}
.btn-ghost{background:transparent;border-color:var(--hairline);color:var(--text-head)}
.cta{display:flex;gap:12px;flex-wrap:wrap;margin-top:calc(var(--space)*6)}
/* cards */
.card{background:var(--card);border:1px solid var(--hairline);border-radius:var(--r-card);padding:var(--pad-card);box-shadow:var(--shadow-card)}
.card.feature{border-radius:var(--r-feature)}
.grid{display:grid;gap:calc(var(--space)*4)}
.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}.g4{grid-template-columns:repeat(4,1fr)}.g5{grid-template-columns:repeat(5,1fr)}
section{margin:var(--gap-section) 0}
.section-head{max-width:720px;margin-bottom:calc(var(--space)*8)}
.tag{display:inline-block;font-size:12px;border:1px solid var(--hairline);border-radius:var(--r-pill);padding:2px 10px;color:var(--text-body);background:var(--card)}
/* hero + floating product preview (one per page) */
.hero{display:grid;grid-template-columns:1.1fr .9fr;gap:56px;align-items:center;margin-top:72px}
.float{background:var(--card);border-radius:var(--r-feature);padding:8px;box-shadow:var(--shadow-float);border:1px solid var(--hairline)}
.float-in{border:1px solid var(--hairline);border-radius:12px;padding:20px}
.preview-row{display:flex;gap:12px;align-items:flex-start;padding:12px 0;border-top:1px solid var(--hairline)}
.preview-row:first-of-type{border-top:0}
/* RAG dots: the only colour exception; small and muted */
.dot{display:inline-block;width:8px;height:8px;border-radius:50%;margin-right:8px;vertical-align:middle;flex:0 0 8px;position:relative;top:-1px}
.dot-red{background:var(--rag-red)}.dot-amber{background:var(--rag-amber)}.dot-green{background:var(--rag-green)}.dot-grey{background:var(--rag-grey)}.dot-skipped{background:transparent;border:1.5px solid var(--rag-grey)}
.preview-row .dot{margin-top:7px}
/* icons: 1px outline */
.icon{width:24px;height:24px;stroke:var(--text-head);stroke-width:1;fill:none;margin-bottom:12px}
/* pricing */
.price{font-family:var(--font-head);font-size:32px;color:var(--text-head);letter-spacing:-.025em;margin:4px 0 12px}
.price small{font:400 14px var(--font-body);color:var(--text-helper)}
ul{padding-left:18px;margin:0}li{margin:4px 0}
ul.plain{list-style:none;padding:0}
/* forms */
label{display:block;color:var(--text-head);font-size:14px;margin-bottom:6px}
input[type=email],input[type=text],textarea,select{width:100%;background:#fff;border:1px solid var(--border-muted);border-radius:var(--r-input);padding:10px 12px;font:400 14px/1.5 var(--font-body);color:var(--text-head)}
textarea{font-family:ui-monospace,Menlo,monospace;font-size:12.5px;min-height:180px}
input:focus,textarea:focus,select:focus{outline:none;box-shadow:0 0 0 2px var(--accent);border-color:var(--accent)}
.inline-form{display:flex;gap:12px;flex-wrap:wrap}.inline-form input{flex:1 1 260px}
.field{margin-bottom:20px}.check-row{display:flex;gap:8px;align-items:flex-start}.check-row input{margin-top:4px}
.check-row label{font-weight:400;color:var(--text-body);margin:0}
/* faq */
details{border-top:1px solid var(--hairline);padding:16px 0}details:last-child{border-bottom:1px solid var(--hairline)}
summary{cursor:pointer;color:var(--text-head);font-size:16px}details p{margin-top:8px}
/* report */
pre{background:var(--canvas);border:1px solid var(--hairline);border-radius:var(--r-input);padding:12px 14px;overflow-x:auto;white-space:pre-wrap;color:var(--text-head)}
.report main section{margin:48px 0}.report-head{margin-top:56px}
.result-line{font-size:16px;color:var(--text-head)}
.finding{margin-bottom:16px}.stat-n{font-family:var(--font-head);font-size:32px;color:var(--text-head)}
.checklist{list-style:none;padding:0}.checklist label{font-weight:400;color:var(--text-body)}
.footer{border-top:1px solid var(--hairline);padding:32px 24px;margin-top:64px}
.footer a{color:var(--text-body)}
.legal{max-width:760px}.legal h1{font-size:40px}.legal h2{font-size:24px;margin-top:40px}
.draft-banner{border:1px solid var(--border-muted);border-radius:var(--r-card);padding:12px 16px;background:var(--card);color:var(--text-head)}
@media(max-width:900px){.hero,.g2,.g3,.g4,.g5{grid-template-columns:1fr}h1{font-size:38px}.nav-links{display:none}}
/* --- SEO build additions (same tokens) --- */
.logo{display:inline-flex;align-items:center;gap:8px}
.logo-mark{width:26px;height:26px;display:block;flex:none}
.g3{grid-template-columns:repeat(3,minmax(0,1fr))}.g4{grid-template-columns:repeat(4,minmax(0,1fr))}
@media (max-width:860px){.g3,.g4{grid-template-columns:1fr 1fr}}@media (max-width:560px){.g2,.g3,.g4{grid-template-columns:1fr}}
.crumbs{margin-top:24px}.crumbs a{color:inherit}
.prose-wrap{max-width:820px}.page-head{margin:24px 0 32px}
.prose h2{margin-top:40px}.prose li{margin:6px 0}
.answer{margin:24px 0}.author{margin-top:40px}.link-card{display:block;color:inherit}.link-card:hover{text-decoration:none;border-color:var(--border-muted,#d6d3d1)}
.stack>*+*{margin-top:16px}.glossary dt{font-weight:500;color:var(--text-head);margin-top:20px}.glossary dd{margin:4px 0 0}
.table-wrap{overflow-x:auto}.table-wrap table{width:100%;border-collapse:collapse}.table-wrap td,.table-wrap th{padding:8px 10px;border-bottom:1px solid var(--hairline,#e8e6e5);text-align:left;vertical-align:top}
.footer-cols ul{margin:8px 0 0;padding:0}.plain{list-style:none}.plain li{margin:4px 0}
.howto li{margin:12px 0}
.logo{white-space:nowrap}
@media (max-width:560px){.nav .btn{padding:8px 12px;font-size:13px;white-space:nowrap}.logo{font-size:16px}}
/* sample + upsell (conversion notes) */
.sample-banner{background:#fef3c7;border:1px solid #f59e0b;border-radius:8px;padding:8px 12px;font-size:14px;margin:0 0 12px}
.sample-cta{display:flex;gap:16px;align-items:center;justify-content:space-between;flex-wrap:wrap}
.sample-cta p{margin:0;flex:1 1 300px}
.is-sample textarea,.is-sample input[type=text]{background:#fffbeb}
.upsell h3{margin-top:0}
.upsell-secondary{background:transparent;border-style:dashed}
.trust-line{line-height:1.5}
/* guide check box: hairline card, one cyan CTA */
.check-box{margin:32px 0;box-shadow:none}
.check-box-h{font-family:var(--font-head,inherit);font-size:20px;font-weight:500;color:var(--text-head);margin:0 0 8px}
.check-box-line{margin:0 0 16px}
.check-box-micro{margin:12px 0 0}
/* /agencies reserve form */
.stack-form{display:grid;gap:14px;max-width:560px;margin-top:16px}
.stack-form label input,.stack-form label textarea{margin-top:6px}
.stack-form input[type=number],.stack-form select{display:block;margin-top:6px;width:100%;background:#fff;border:1px solid var(--border-muted);border-radius:var(--r-input);padding:10px 12px;font:400 14px/1.5 var(--font-body);color:var(--text-head)}
.stack-form textarea{font-family:var(--font-body);font-size:14px;min-height:80px}
.stack-form label.check{display:flex;gap:8px;align-items:flex-start;font-weight:400;color:var(--text-body)}
.stack-form button{justify-self:start}